Nokia’s Phone Film Festival

June 25, 2007

Shower

On Saturday, Nokia’s Young Creatives Competition: Film, wrapped up at the International Advertising Festival in Cannes, France. Teams were asked to shoot a 30 second commercial that makes environmentally sustainable lifestyle sexy.

The winning team was the Italian’s, with a simple concept and a nice slogan, “Take a Shower. It will make you feel cleaner. ” They took advantage of their surroundings and succeeded in capturing the traditional feel of the beaches on the French Riviera, reminding us that sustainability is important everywhere.


There is a ton of content on Youtube featuring, the competition entries, interviews with many of the filmmakers and some of the qualifying submissions for the competition. I found this American submission to be particularly impressive.

Head to NewTeeVee for more details, the competition’s YouTube channel and their official site.

– chris

– (via NewTeeVee)

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